Aphidelsi Orono
- Digital marketing, software developer.
Pros… Should You Create a Dedicated Page for Every Keyword to Rank Higher?
This is every S.E.O newbie’s worry. I’d like to clarify on this, hope it helps someone.
Well, as with much SEO wizardry, this tactic can produce results but should only be used in very specific cases.
The repetition of any word in a block of text is generally a turnoff for readers. Unless a word is artfully repeated for literary effect, the repeated word soon becomes stale and the reader loses interest. In the digital age, Internet users have a very sensitive radar for keyword-stuffing.
Only repeat keywords where it seems natural and necessary to do so. A keyword-jammed page might convince Google to temporarily elevate your site’s ranking, but winning traffic is only half the battle. Once users land on your page, you need to persuade them to stay – and excessive use of keywords tends to have a repelling effect.