Collaborate with e-commerce platforms: Brick-and-mortar businesses can collaborate with e-commerce platforms to expand their reach and offer their products and services to a wider audience. This can help them leverage the benefits of e-commerce while still maintaining their physical presence.
Collaborate with e-commerce platforms: Brick-and-mortar businesses can collaborate with e-commerce platforms to expand their reach and offer their products and services to a wider audience. This can help them leverage the benefits of e-commerce while still maintaining their physical presence.
The key is not to focus on the product or service. Instead, focus on the problem it solves. When Henry Ford said “If I asked customers what they wanted, they would have said they want a faster horse” that’s exactly what he meant. He focused on faster transportation rather than on the market for carsRead more
The key is not to focus on the product or service.
Instead, focus on the problem it solves.
When Henry Ford said “If I asked customers what they wanted, they would have said they want a faster horse” that’s exactly what he meant. He focused on faster transportation rather than on the market for cars. He thought everyone could benefit from faster transportation if cars were cheap enough, which lead him to develop improvements in the manufacturing process.
Steve Jobs did not focus on the market for smartphones in 2007 – it was a small market and people were not interested in paying $900 for a smartphone. However, many people were frustrated by the complexity of smartphones and wanted to have the ability to browse the web and listen to music on their phones.
That’s precisely why when he launched it, if you watch the video, he talks about launching a phone, an iPod, and a browser. Three products in one. He focused on three problems he was solving, the customer benefits, not on the product itself.
With the rise of e-commerce and online shopping, how can traditional brick-and-mortar businesses in Kenya adapt and stay relevant in an increasingly digital world?
Steve
Collaborate with e-commerce platforms: Brick-and-mortar businesses can collaborate with e-commerce platforms to expand their reach and offer their products and services to a wider audience. This can help them leverage the benefits of e-commerce while still maintaining their physical presence.
- Collaborate with e-commerce platforms: Brick-and-mortar businesses can collaborate with e-commerce platforms to expand their reach and offer their products and services to a wider audience. This can help them leverage the benefits of e-commerce while still maintaining their physical presence.
See lessHow do I sell a product at a location where theirs not yet a market for the product
Steve
The key is not to focus on the product or service. Instead, focus on the problem it solves. When Henry Ford said “If I asked customers what they wanted, they would have said they want a faster horse” that’s exactly what he meant. He focused on faster transportation rather than on the market for carsRead more
The key is not to focus on the product or service.
Instead, focus on the problem it solves.
When Henry Ford said “If I asked customers what they wanted, they would have said they want a faster horse” that’s exactly what he meant. He focused on faster transportation rather than on the market for cars. He thought everyone could benefit from faster transportation if cars were cheap enough, which lead him to develop improvements in the manufacturing process.
Steve Jobs did not focus on the market for smartphones in 2007 – it was a small market and people were not interested in paying $900 for a smartphone. However, many people were frustrated by the complexity of smartphones and wanted to have the ability to browse the web and listen to music on their phones.
That’s precisely why when he launched it, if you watch the video, he talks about launching a phone, an iPod, and a browser. Three products in one. He focused on three problems he was solving, the customer benefits, not on the product itself.
See lessOpening a wines & Spirits (liquor shop) VS opening a boutique(duka ya nguo) , which is better in terms of profitability and ease of operation.
Steve
Wines and spirits but maintain high levels of personal dignity, responsibility and integrity
Wines and spirits but maintain high levels of personal dignity, responsibility and integrity
See less